During a recent promotion at its Corona Del Mar store, Jack's Surfboards commissioned a local artist to , women nike shox nz messaging, IM, email, social media and voice broadcast, the retailer sent out 4,023 text messages and 8,114 emails to its opt-in database on the day before the July 18th event. Within 24 hours, Jack's Surfboards produced about $6000.00 by selling 140 pairs of TOMS shoes at the five-hour, one-day event.
Jack's Surfboards realized significant coming back on investment funds from basing out a total of five campaigns for multiple stores in July, including the VIP invitation to the TOMS Style Your Sole event. For just $215.00, Jack's Surfboards sent out a combined total of nearly 50,000 emails and more than 13,000 SMS text messages.
VIP customers who purchased TOMS shoes at the July 18th Style Your Sole promotion also helped Jack's Surfboards contribute to
nike shox nz black movement, whereby TOMS will give a pair of its shoes to a child in need with every pair that is purchased.
Trumpia Helps Jack's Surfboards Build Its Opt-In Mobile Database AutomaticallyUsing the Trumpia platform, Jack's Surfboards has been able to significantly grow its list of opt-in customers automatically. The retailer advertises all of its upcoming VIP discount and promotional events on in-store posters, encouraging new customers to opt-in to receive info away texting its mobile keyword, jackfruits, to its bounty Mobile River shortcode, 69302.
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